The blog is aimed at brides. It is a blog where you can find wedding ideas. They have news updates and product reviews. The writers review things like bridal fashion, accessories, cakes, wedding gifts etc. The writers also review other websites and the products they feature.
The posts are atleast 100 words long or less. The postings are very imformative about bridal fashion, accessories, weddings gifts and the latest bridal trends.
I find the layout organized. They use links within the articals and they have a section of their favourite links. They make use of video links. The blog is run by editors but different bloggers contribute.
